Web Analytics Tools: The Good, the bad and the Useless. Part 1 (The Omniture Effect)
Ok, I’ve had it. Too many Multi-National companies that I have consulted for use Omniture. That “extremely expensive enterprise edition” of Web Analytics that only Fortune 500 companies can afford to pay for… and ironically, also afford to be held back by.
Omniture… my old friend, your old argument that I don’t quite understand your capabilities will not work. As a professional web analyst, and having consulted on some of the biggest North American websites, Oggy is calling you out on your bullshit.
{40 comments}Diggbar Modified due to “Valuable Feedback” From Publishers and the SEO Community
Digg.com announced today that the Diggbar was going to have some changes here. Should this appease publishers and Webmasters?
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The Digg Toolbar Exposed; What’s in the code?
A lot of attention on the web this week surrounded the digg.com toolbar and what it represents. Concerns about publisher rights and content stealing through “iframes” have been raised. Digg even wrote a blog post (http://blog.digg.com/?p=636) to defend itself on the issue.
Finally, someone has the balls to analyze the code in detail. Why Has Digg added this feature? Why does it benefit Digg? Does it pose a threat to Associated Press and other News publishers?
Welcome to the world of Adapt or Die Marketing, only here, will you will find the unmasking of the code behind the Digg toolbar.
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