My last post raised a debate about Omniture, its complex installation, and the fact that most companies that use it are being left behind.
But this blog is not about hating Omniture and praising any other tool. This blog is about Adapting. The real world of Web Marketing does not accept excuses. Either you get your skills working in your company or you Die. Its that simple. Here is Part 2 of “The Good The Bad and The Useless.”
GA rocks, but there is a particular report that really bugs me…
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Ok, I’ve had it. Too many Multi-National companies that I have consulted for use Omniture. That “extremely expensive enterprise edition” of Web Analytics that only Fortune 500 companies can afford to pay for… and ironically, also afford to be held back by.
A lot of attention on the web this week surrounded the digg.com toolbar and what it represents. Concerns about publisher rights and content stealing through “iframes” have been raised. Digg even wrote a blog post (
