The Panda update has produced some good, some bad, and some downright ugly – this is a story of ugly, in the form of 1990’s era style content scraping/remashing, and old-school poor-man’s cloaking, which together have produced Google SERPs that look like they’re from a ’99 Altavista query. Let us start by saying we do
Following 2 years at Facebook, Jeff Hammerbacher left saying “The best minds of my generation are thinking about how to make people click ads, that sucks.”
I think Mr Hammerbacher is being oversimplistic. This was probably taken out of context to “explain” the reason he is leaving Facebook, which is likely to be more
My last post raised a debate about Omniture, its complex installation, and the fact that most companies that use it are being left behind.
But this blog is not about hating Omniture and praising any other tool. This blog is about Adapting. The real world of Web Marketing does not accept excuses. Either you get your skills working in your company or you Die. Its that simple. Here is Part 2 of “The Good The Bad and The Useless.”
GA rocks, but there is a particular report that really bugs me…
Ok, I’ve had it. Too many Multi-National companies that I have consulted for use Omniture. That “extremely expensive enterprise edition” of Web Analytics that only Fortune 500 companies can afford to pay for… and ironically, also afford to be held back by.
Omniture… my old friend, your old argument that I don’t quite understand your capabilities will not work. As a professional web analyst, and having consulted on some of the biggest North American websites, Oggy is calling you out on your bullshit.
Digg.com announced today that the Diggbar was going to have some changes here. Should this appease publishers and Webmasters?
A lot of attention on the web this week surrounded the digg.com toolbar and what it represents. Concerns about publisher rights and content stealing through “iframes” have been raised. Digg even wrote a blog post (http://blog.digg.com/?p=636) to defend itself on the issue.
Finally, someone has the balls to analyze the code in detail. Why Has Digg added this feature? Why does it benefit Digg? Does it pose a threat to Associated Press and other News publishers?
Welcome to the world of Adapt or Die Marketing, only here, will you will find the unmasking of the code behind the Digg toolbar.