BUILD CUSTOMER LIFETIME VALUE USING DATA-DRIVEN RETENTION STRATEGIES
It costs up to ten times more to acquire a customer than to retain one. To maintain their competitive edge, businesses need to effectively manage customer attrition and grow their existing relationships. Our customer retention strategies maximize profits by helping you keep the customers you’ve invested in.
Identify At-Risk Segments with Campaign Tracking & Reporting
Client retention hinges on your organization’s ability to deliver on its value proposition. That’s why the most successful retention strategies start before customer attrition, at the outset of the relationship. Collecting and analysing customer data can identify audience segments that are at-risk of defecting over time, giving businesses the opportunity to mend fences and grow customer lifetime value. We work closely with your team to gather and analyse these consumer insights to uncover opportunities that will increase your conversion and customer retention rates.
Earn Repeat Business with Customer Loyalty & Referral Programs
One of the best ways to encourage repeat business is offering incentives, including customer rewards and coupons. Incorporating gamification into loyalty programs that reward customers for purchases and referrals is a highly successful strategy that many businesses have implemented. By leveraging its existing relationships, we’ll help your brand develop a retention strategy that works best for its target market.
Increase Share of Customer with E-mail Marketing
An effective e-mail marketing strategy uses customer insights to drive more conversions. Optimizing your campaigns by segmenting e-mail lists to deliver more personalized content improves the user experience and increases ROI. Our e-mail marketing specialists will work closely with you to improve open-rates and develop a campaign that increases your share of customer by increasing the relevancy of brand messaging.