RSS

Adapt or Die Marketing

Home > Google Analytics Specialists

Google Analytics Specialists

Google Analytics is an extremely popular and powerful analytics package, offering all you would want and expect to get control of your data.

AOD analytics specialists know the tool inside and out, to be able to use it to maximum advantage. Tracking with Google Analytics starts with implementation, using a standard setup or e-commerce variation.  Tracking can refined with extra depth in the implementation, including:

  • Goals (Conversions and Micro-conversions)
  • Checkout funnels
  • Cross domain/sub-domain tracking
  • Custom variables
  • Filters.

This level of tracking applies to all pages relevant to your business, so newsletter, banner, and other marketing campaign tracking is part of the picture as well.   AOD makes all of this possible with Google Analytics in hand.

Google Analytics is then great for turning the raw data into useful information with their new enterprise features:

  • Custom reports
  • Advanced segments
  • Intelligence alerts

The flexibility and customization potential of Google Analytics is a science.  Let AOD implement your Google Analytics account tailored to the needs of your business.   We are uninterested in template fluff, focusing on the actionable data that can directly impact site performance and influence important decisions for on-site changes.

It’s important for companies to understand their own traffic.   AOD also offers staff training services to teach your team how to create insightful reports which really measure your site’s performance.

Contact us today!