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Sales & Lead Acquisition

INCREASE CONVERSIONS WITH AUDIENCE ANALYSIS

Knowing what your market wants is the key to driving more conversions and retaining your customers. We prioritize your return on investment by developing a customer-driven marketing strategy that increases brand loyalty and demand for your product.

Attract Qualified Leads & Traffic by Developing Data-Driven Buyer Personas

The data gathered by web analytics tools can provide a wealth of information about your audience. Using this information to create buyer or lead personas can guide your marketing initiatives and drive highly qualified visitors to your website. Understanding their interests, behaviours and how they interact with various traffic channels will allow you to better position and craft your marketing messages.

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DATA SEGMENTATION & PERSONAS

CONVERSION OPTIMIZATION

Increase Conversions by Enhancing the Customer Experience

Identifying the variables that affect your web conversions enables you to better customize your pages to meet your audience’s needs.  Your web analytics’ data provides insight into these important elements and serves as a basis for experimental design aimed at improving page layout and brand messaging. Our conversion optimization strategies use A/B and multivariate testing, along with content experiments, to identify variants that enhance the customer experience and drive more conversions.

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Retain Your Customers with Loyalty & Rewards Programs

In today’s global and competitive markets, getting new business isn’t enough. Successful companies understand the importance of building customer loyalty and the impact it can have on ROI. Customer retention initiatives, including rewards and gamification programs, are some of the simplest ways to transform customers into advocates that help spread awareness of your brand. Our retention strategies highlight opportunities that will set your business apart from its competitors.

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CUSTOMER RETENTION

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HOW WE CAN HELP YOU

BUSINESS GROWTH

Discover opportunities that will grow your business.

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TRAFFIC ACQUISITION

Target, attract & convert valuable website visitors.

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BRAND AWARENESS

Position your brand to drive online engagements.

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LEAD & SALES ACQUISITION

Optimize for conversions to increase online sales.

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Business Growth

  • Market & Competitive Analysis
  • Marketing Plan
  • Web Analytics
  • Training

Traffic acquisition

  • SEO
  • Paid Search
  • Online Relations

Brand awareness

  • Social Media
  • Native Ads & Content Marketing
  • Media Buying

Sales and lead acquisition

  • Data Segmentation & Personas
  • Conversion Optimization
  • Customer Retention

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Our success stories

  • OSP Group
  • Linen Chest
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AOD MARKETING

6910 Clark street, suite 4
Montreal, Quebec, Canada H2S 3G2

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